Amazon’s Unlimited Everything plan means that you now can stash all of your digital stuff in your own private Amazon cloud locker for $60 per year. That’s compared to the $100 per year that individual Dropbox users pay for a plan capped at 1TB (there’s also a $15 per month unlimited plan for business accounts), $120 per year for 1TB on Google Drive, and $240 for the same amount on iCloud. Throw in Amazon’s three-month free trial offer—and consider that truly unlimited plans aren’t even an option for individual users on most rival services—and the unprecedented value of Amazon’s Unlimited Everything Plan comes more into focus.