Since this are for webmaster thread, i post this Panda Update here.
No official word yet from
Google Update: A Google
spokesperson tells
WebProNews, “We’re continuing to iterate on our
Panda algorithm as part of our
commitment to returning
high-quality sites to Google
users. This most recent update
is one of the roughly 500 changes we make to our
ranking algorithms each
year.†A couple weeks ago, Google ’s Matt Cutts talked about a new
iteration of Google’s Panda update , which he said was already
approved and would be
hitting soon. The update has
been commonly referred to
throughout the search
industry as “Panda 2.2″. This version is expected to
more heavily address the
issue of scraped content, an
issue that continues to plague
the web and Google’s search results (the scraped content
often ranks higher than the
original) even post-Panda.
Cutts is quoted as saying in a liveblog of an SMX Advanced
session , “A guy on my team [is] working on that issue. A
change has been approved
that should help with that
issue. We’re continuing to iterate on Panda. The
algorithm change originated
in search quality, not the web
spam team.†Google has not made any
announcements or references
indicating that the update has
gone live yet, but webmasters
are thinking it might have
been released. Barry Schwartz at Search Engine Roundtable
points to a WebmasterWorld thread, where there is a mix of webmasters claiming they
have suffered from the alleged
update and some that have
recovered. One said, “I’ve recovered as of 36 hours ago.
Day1 of recovery, traffic
doubled, adsense tripled Day2
of recovered, 4 hours in, traffic
has doubled again, back to
my best levels of 18 months ago.†Cutts said he didn’t know when Panda would be
launched internationally (in
other languages), and that
Google has made no manual
exceptions with the update,
meaning all sites have been affected solely by algorithmic
tweaks – none by hand. †It’s important to note that Google makes algorithmic
adjustments every day, and
sometimes even more than
once a day. Obviously not all
updates get the attention the
Panda update has received, but you never know when
some adjustment can impact
your site’s rankings for better or for worse.
Cutts recently said, “If we think you’re relatively high quality, Panda will have a
smaller impact. If you’re expert enough and no one
else has the good content,
even if you’ve been hit by Panda that page can still
rank.†You can still rank. Obviously
you want to strive for quality,
but this just shows that even if
you lose a great deal of
Google love at any point in
time, you still have hope of getting back into its good
graces if the quality is there.
As Dani Horowtiz of DaniWeb
discussed in a recent interview
with WebProNews, there are a
lot of adjustments you can make to your website (not all
of which are directly content
related) that can help you
regain search referrals. Google
has over 200 signals, and
even if you have a lot of trouble gaining ground on
one of them, there are a lot
more areas where you may be
able to improve.
No official word yet from
Google Update: A Google
spokesperson tells
WebProNews, “We’re continuing to iterate on our
Panda algorithm as part of our
commitment to returning
high-quality sites to Google
users. This most recent update
is one of the roughly 500 changes we make to our
ranking algorithms each
year.†A couple weeks ago, Google ’s Matt Cutts talked about a new
iteration of Google’s Panda update , which he said was already
approved and would be
hitting soon. The update has
been commonly referred to
throughout the search
industry as “Panda 2.2″. This version is expected to
more heavily address the
issue of scraped content, an
issue that continues to plague
the web and Google’s search results (the scraped content
often ranks higher than the
original) even post-Panda.
Cutts is quoted as saying in a liveblog of an SMX Advanced
session , “A guy on my team [is] working on that issue. A
change has been approved
that should help with that
issue. We’re continuing to iterate on Panda. The
algorithm change originated
in search quality, not the web
spam team.†Google has not made any
announcements or references
indicating that the update has
gone live yet, but webmasters
are thinking it might have
been released. Barry Schwartz at Search Engine Roundtable
points to a WebmasterWorld thread, where there is a mix of webmasters claiming they
have suffered from the alleged
update and some that have
recovered. One said, “I’ve recovered as of 36 hours ago.
Day1 of recovery, traffic
doubled, adsense tripled Day2
of recovered, 4 hours in, traffic
has doubled again, back to
my best levels of 18 months ago.†Cutts said he didn’t know when Panda would be
launched internationally (in
other languages), and that
Google has made no manual
exceptions with the update,
meaning all sites have been affected solely by algorithmic
tweaks – none by hand. †It’s important to note that Google makes algorithmic
adjustments every day, and
sometimes even more than
once a day. Obviously not all
updates get the attention the
Panda update has received, but you never know when
some adjustment can impact
your site’s rankings for better or for worse.
Cutts recently said, “If we think you’re relatively high quality, Panda will have a
smaller impact. If you’re expert enough and no one
else has the good content,
even if you’ve been hit by Panda that page can still
rank.†You can still rank. Obviously
you want to strive for quality,
but this just shows that even if
you lose a great deal of
Google love at any point in
time, you still have hope of getting back into its good
graces if the quality is there.
As Dani Horowtiz of DaniWeb
discussed in a recent interview
with WebProNews, there are a
lot of adjustments you can make to your website (not all
of which are directly content
related) that can help you
regain search referrals. Google
has over 200 signals, and
even if you have a lot of trouble gaining ground on
one of them, there are a lot
more areas where you may be
able to improve.
