The most expensive country ARGENTINA IN LATIN AMERICA TECHNOLOGY

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Technology products cost more in Argentina than in Mexico, Chile and Peru

The truth, good for football and with many beautiful women, the Argentines can not be all. According to two studies, che geeks are the most expensive on the continent to pay for technology products. In reaching this conclusion, IFR Monitoring consultant compared the prices of the region of a 32-inch LCD TV, an 8 megapixel camera, an MP3 player 1 GB and a netbook.

What is the grace of this study to show a conclusion known by all? Is that it puts numbers to the gap, making it clear the situation. Buy pieces of technology in Argentina is 48% percent more expensive in Mexico, 28% in Peru and 22% more than in Chile.

If in total numbers, the situation is unfavorable, by comparing the prices according to purchasing power, it becomes worse. According to the consulting framework to access a "digital home" (47-inch LCD, 12 MP camera, home theater, smartphones, notebook, netbook and console games), Argentine consumers must collect a 16.8 average wages, while Mexico and Chile 8.74, 8.27.

This scenario is essentially due to the high taxes levied on these products in the cities of the land of Maradona, Gardel and Mrs. K. If the Senate approves the controversial "tax", to acquire a device that has cost circuits inside the two eyes of the face, which does not allow you to see beauties like the one pictured.

Meanwhile jodemos with Technopolis here:




link: http://www.youtube.com/watch?v=FdrqOrvVEt8


Two private studies comparing price and availability aceeso the electronics in the region reached the same conclusion.

Diego lives in Buenos Aires and just bought an MP3 player. Spent $ 300, about $ 78. John lives in Mexico and chose the same product. $ 52 from his pocket, 33% less. Something similar would happen if they buy the same model of TV, notebook or digital camera. In total, Argentina would pay 48% more than the Mexican. The difference is compounded when considering the purchasing power. Here you need double the wages in Mexico to access the same "basket of consumer electronics." The data come from two studies completed in recent days that compares prices and accessibility to electronic in the region.

The most relevant data indicate that the teams here are 28% higher than in Peru and 22% more than in Chile. And while Argentina needed a 16.38 average wages to access a "digital home" in Mexico comes with 8.74 and in Chile, with only 8.27 wages.

IFR Monitoring consultancy price recorded all of the region. For the study, saw a TV 32 "LCD, 8 MP camera, an MP3 player 1 GB and a netbook," the most dynamic products, "said Jose Maria Gey, director of the consultancy.

"We measure the value most frequently published. Argentina is more expensive for its tax structure," said consultant Clarín.

The second study goes a step further wage and price. Was prepared by the consultant Marco, who created a basket of electronic form a "digital home" rather generous: it includes LCD TV 47 ", 12 MP camera, home theater, smart phone, notebook, netbook, and gaming console. Prices were released from stores in Argentina, Brazil, Mexico and Chile. And the average wage rose from the official statistical institutes.

"Our goal is a simple way to compare the accessibility to technology in the region. And in all countries, consumers are becoming increasingly difficult to access these products," said Ramiro Izurieta, chief consultant.

Technological products scarce and increasingly expensive
These are two direct consequences that are experienced in Mendoza due to the application of the tax hike and existing obstacles to the importation of these goods.


Technological products scarce and increasingly expensive

Some home appliances leaders begin manufacturing its own brands in the south.

The new tax on technology products (DVD, air conditioning, and satellite phones, projectors, home theaters, computer monitors, GPS), which took effect from the first day of December, and the restrictions imposed by the Government entry of imported goods resulted in a shortage of models and brands of appliances and 25% increases in market prices.

Under the new law 26,360, electronics and computer are built or assembled in any province of the country except in Tierra del Fuego, they eliminate the present exemption of excise tax of 26%, plus they double the VAT 10.5% to 21%.

This law affects the demand for such products, for several reasons. First, it increases prices even more than has already occurred, but also because it makes many large international brands to continue conserving the Argentine market, have to decide whether to settle in Tierra del Fuego or leave the country for tax burden and consequent impact on costs.

In response to this law, companies have had to reinforce appliances offers, especially the combination of two or three products or "combos" as they call it, so do not fall in sales. They are also leveraging the business benefits that leave the credit card discounts (which can, in some cases, 35% and without interest fees that reach up to 12 installments).

As for the market, sales, prices and brands, as pointed out in this half Carlos Torti, branch manager Frávega center, who explained that "just between February and March we will be able to see the real impact of the measure "referring to prices.

Many large chains have their own brands and already manufactured or assembled in the south of the country some of its products at prices that compensate for or lack of models of international top brands. In turn, some providers are not giving financing terms to these same businesses.

According to the statement by Torti, Fabrega increases would be amortized on a competitive basis with its own brands such as Admiral, Sigma, Westinghouse, manufactured in southern Argentina, in which "have remained the costs of products.

"We are working on now for products manufactured in the South and this will bring more jobs here" or also some companies like "Sony, LG, Samsung are already making their products in Tierra del Fuego or make them go the country out there, "said Torti.

From another major chain, another executive agreed to the increases and said the best thing for the market is "required to revive the national brands to market" and quoted Liliana or Atma.

Musimundo manager, Rodrigo Richardi, said the big brands are hesitating and still do not know whether to install in the country. "The legal uncertainty does not know what to do," he said, before admitting a shortage of important products such as LCD. Such devices, complex and high technology are not "parts very easily," he said.

In the appliance market some products are undergoing a long overdue and have not directly products on the shelves. Such is the case of plates.

According able to confirm the Andes there are some buyers who have been up to two days to get a plate that approximates what they wanted. There are only two models and very few brands. The floor price was a few months ago but now cost $ 95 at least between $ 230 and $ 240.

Example:
Argentina: The most expensive country to buy an iPod Touch

The iPod is the best-selling portable digital player in the world, and those who have not yet want one. If you live in Argentina tell you that it is best to buy it outside because it is the country with the most expensive iPod in the world.

Buy an iPod in Argentina can be 125% more expensive than elsewhere in the world. For example, an iPod Touch 3G 32 gigs is worth $ 458 USD, while purchasing the same equipment in the United States costs $ 299.

In the rest of Latin America, prices are still cheaper than in Argentina. For example the same iPod Touch in Mexico is valued at $ 363 USD. The high prices are due to the taxes to pay for technology products into the country.

For iPhone, the picture is similar, as with other Apple gadgets. If you want to own any of them, we recommend you order it to someone traveling abroad, or to save weight to weight to make you own one of the most desirable technology products of the moment.


What are the technological products that consume more in Argentina?


Users show an almost obsessive attraction increasingly sophisticated developments. Profile and performance of "homo tecnologicus" local.

The taste of the new technologies that consumers profess local technology puts Argentina in a step similar to that occupied by IT major clients around the world. The demand for increasingly sophisticated products appears at first sight, as the first feature that shows the average customer Argentina.

This almost obsessive passion for novelty is added the decision to invest in developments that are not always the cheapest on the market.

And in some cases, numerous requirements that fit the knowledge that hold those who have consumed several years new technologies.

LCD TVs, laptops, cell phones and digital cameras are, at present, such as products that generate greater demand attention and captivate the country.

Now, what specific technology consumer holds the Argentine? How buying and what you have in mind when purchasing a device?

IProfesional.com spoke with Andrea Bertone, Project Manager of the consulting firm GFK, who provided details on systems with greater insight into the local scene and what they take into account the followers of new technologies at the time of opting for a product .

In the case of flat-screen TVs during 2007 showed total sales of close to 150,000 units, the analyst said that demand is focused on liquid crystal devices (LCD), representing 98% of the supply of equipment available in the country.

The plasma, according to Bertone, barely a 2% stake, and the causes of this low rate would rest, among other variables, in the narrow range of sizes on which this development is sold.
 
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