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What are Squeeze pages and how do they benefit your business?

FredPignato

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 A custom web design is the most effective method of online marketing. This can be described as a perfect combination of web design and web content, to deliver the right identity of the company to the customers.
Squeeze pages are web pages which hold information of potential, prospective customers who allow you to contact them later. Squeeze pages is an efficient method to attract traffic to your site, and it is also an efficient advertising strategy. Nowadays most website owners adopt numerous strategies to attract visitors as the success of a website depends on the traffic inflow to the site. Squeeze pages act as a powerful marketing tool and help convince your prospective customers to become your clients. Here are some more benefits:
 
Squeeze pages provide compelling content to your visitors so that they can’t resist doing business with you. Compelling content may include free articles, free software, applications etc. You can ask them to sign in to get access to these freebies. By signing in, you ask them to provide their personal details and contact information. You can use this contact information later to contact them, and turn them into actual customers. This also helps you to maintain strong relations by communicating with them.
 
Squeeze pages also act as a powerful form of advertising where you can mention the advantages that visitors can gain by hiring or purchasing your products and services. Compelling and informative content is the best advertisement you can create to lure customers. Squeeze pages should aim at highlighting how the user benefits by doing business with you, rather than creating a hollow image of your offerings. If utilized properly, squeeze pages are an effective strategy which will help your business to flourish by increasing the revenue of your website.
 

StevenF50

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Nice article. I have used a squeeze page once and it was quite successful.